Campaigns to catwalk – composing and capturing stunning images

Fashion photography is all about creating stories through clothes, make-up, styling and location. It covers a broad spectrum, but whether you’re shooting beauty, editorial and commercial campaigns or catwalk – your creative instincts will pushed to the limits and your ability to take a brief and deliver something that transcends that brief will be tested time and time again.

Campaigns and catwalk photography are where I’ve made my name. My natural, laid back style transfers well to the fashion arena where I prefer to produce more subtle, editorial based, work rather than single shots.

Recently I have produced campaigns for Ruby and Ed, make up artist Armand Milind and I’ve captured the energy and vibrancy of catwalk shows at London Fashion Week and numerous University shows.

Winner of the Canon London Fashion Week Photography Competition 2007
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